Art directed and designed an extensive rebrand for Fairfax Guitar Studio, a West Hollywood–based music studio, infusing the identity with vibrant fuchsia tones and unapologetic rock-and-roll energy. Led the development of a bold visual system from the ground up, including a comprehensive brand bible, custom swag and sticker designs, and a full website revamp.

The rebrand captures the studio’s creative spirit and cultural edge while unifying its presence across physical, digital, and experiential touchpoints.